Shona Joy New Arrivals

Shona Joy Okala Tuxedo Shirt and Relaxed Pant

“Seeped in nostalgia, in an ode to the sanctuary of the Sahara. Discover ‘Mamounia’, our latest collection. A reimagining of the bold and brilliant days of the swinging sixties in Marrakesh, a city of alluring freedom and seductive simplicity.

Drawing on a lifelong love affair for a city of free-spirited adventure, ‘Mamounia’ explores the notion of memories created through the lens of an era where a once sleepy town became one of the most festive destinations in the world.

Exploring the perennial nod to nostalgia with a modern mood, the collection imbues timeless femininity in a journey of contrasts, a clashing collision of free-flowing drapery in retro-style prints, oversized suiting, abstract corestry and signature high-shine fabrications in responsibly crafted fibres. A meeting of vibrance and undone opulence.

Be transported by the uninhibited atmosphere in a love letter for the ages in ‘Mamounia’.”

Collection description courtesy of Shona Joy